Your Company Deserves to
Drive Traffic & Conversions
PPC is a digital marketing channel that businesses use to drive traffic and conversions from search engines.
Maybe you are looking for ways to land your first traffic and sales for a new business or are considering ways to grow your brand’s presence online.
PPC can be a great way to market your business and reach new customers, but it can be a little confusing at first for those just getting started with the channel.
We will help you understand what PPC is, how it works, how you can use it to drive success for your business and explain different platforms, and how they work.
SEARCH (TEXT) ADS
Google Search Ads, also known as Google Ads or Google AdWords, are a form of online advertising provided by Google that allows businesses to display their ads on Google’s search engine results pages (SERPs). These ads appear at the top and bottom of the search results and are labeled as “Ad” or “Sponsored” to distinguish them from organic search results.
Google Search Ads provide businesses with a targeted way to reach potential customers who are actively searching for products or services related to their offerings. The effectiveness of these ads depends on factors such as keyword selection, ad quality, landing page relevance, and bidding strategy.
DISPLAY ADS
Why Do You Need PPC?
PPC advertising offers a number of benefits for businesses looking to increase their online visibility and drive more traffic to their website. One of the biggest advantages of PPC is that it allows you to target your ads to specific audiences, which means you can reach people who are more likely to be interested in your products or services. This can help you get more qualified traffic to your website and increase your chances of converting visitors into customers. Additionally, with PPC advertising, you only pay when someone clicks on your ad, which means you can control your costs and get a better return on investment.
Why Use Lambourn?
Managing PPC campaigns can be complex and time-consuming. That’s where we come in. Our team of experts has the knowledge and experience to create and manage effective PPC campaigns that deliver results. We use the latest tools and techniques to optimize your campaigns, maximize your ROI, and help you reach your business goals. With our PPC services, you can focus on running your business while we take care of your online advertising needs.
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